Samsung
Wearables
2024
Explore what’s possible with Galaxy Ultra
Galaxy Unpacked is the event of the year to introduce the latest product drops. With the launch of the Wearable products from Watch to Buds, we needed a new visual system and refresh to get people excited. We created the initial concept and design for the .com channel launch in what became a redesign of the .com site experience.
Galaxy Unpacked is the event of the year to introduce the latest product drops. With the launch of the Wearable products from Watch to Buds, we needed a new visual system and refresh to get people excited. We created the initial concept and design for the .com channel launch in what became a redesign of the .com site experience.
With the launch of a new product in the Samsung family line up, we wanted to create a visual system based on the watch’s design – motifs unique only to the Galaxy Ultra that could live and breath across the digital space.
Team:
Head of Design: Lisa Kim
Design Lead: Claudeland Louis
Creative: Jayden Yoon
UX: Jake Doran
3D: Jing Huang, Hakan Isik